senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
GLOBAL
UK
USA
AUNZ
CANADA
GERMANY
FRANCE
IRELAND
EUROPE
ASIA
MEA
LATAM
Creative in association withGear Seven Creative Channel
Group745

Pathways Calls for Action in Powerful Awareness Campaign

24/06/2020
Advertising Agency
Toronto, Canada
71
Share
The timely campaign 'Disconnected Education' created by Camp Jefferson aims to raise awareness for those who have lost education during the pandemic
Covid-19 continues to disrupt our world in a host of ways. However, some of the most disproportionately impacted are students in low-income communities. Studies show that this demographic has always faced barriers to education - since the pandemic, these barriers have been significantly amplified. 

To help combat these challenges, Pathways to Education - a national, charitable organisation breaking the cycle of poverty through education - in collaboration with Camp Jefferson, has unveiled its national awareness campaign 'Disconnected Education'. The campaign includes a new landing page amongst other social and digital assets.

Launched nationally on 15th June, the work draws attention to the issues that students in low-income communities are facing - including financial insecurity, difficulty accessing online opportunities owing to a lack of technology, and challenging learning environments, all of which could permanently disconnect them from their education - and calls on Canadians to lend a hand.

Agency / Creative
SIGN UP FOR OUR NEWSLETTER
More News from Camp Jefferson
High Five
High Five: Canada
16/06/2021
430
0
ALL THEIR NEWS
Work from Camp Jefferson
Hold Up
28/10/2019
8
0
Skylight
28/10/2019
10
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0