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Glowey Zoey

10/03/2015
Marketing & PR
Hot Springs, United States
11
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Brand
Agency / Creative
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Youtube wants small business owners to know that YouTube video ads are a smart – targeted, accountable, measurable – media buy. To help prove this, they created an ad using a real small business, Glowey Zoey, and told their story.
About Sapka Communications

Based in Colorado and founded by Steve Sapka, former VP/Director of Agency Communications for Crispin Porter + Bogusky, Sapka Communications is an independent, full-service agency specializing in communications for marketing and advertising companies. 

We provide world-class strategy and communications to creative, pioneering agencies seeking to tell their story through all avenues including traditional, digital and social media.

Steve Sapka President Sapka Communications Steve joined Crispin Porter + Bogusky in 2000 in the Media department and moved to the Communications department several years later. In 2009, he became the vice president, director of global communications and media relations for all of the CP+B offices, including Canada and Europe.

Under Steve’s guidance, CP+B and its clients’ work have been featured extensively throughout the trade and consumer press, including features in the New York Times, the New York Times magazine, the Wall Street Journal, USA Today, Financial Times, BusinessWeek, Fast Company, Campaign, Adweek, Advertising Age and various television shows around the globe.

In June of 2011 Steve opened Sapka Communications. Drawing from a decade of experience prominently positioning the work and clients of advertising agency CP+B, he will bring his expertise to bear for clients of SapkaComm, an independent agency specializing in communications for marketing and advertising firms. He has served on the 4A’s Agency PR committee and supports local and national charities that benefit youth at risk and animal welfare.

Steve is a native of Boston and graduated from Florida International University.

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