Dream Big with Lidl

Our latest work for Lidl is in support of their three year partnership with the FA. The partnership has encompassed the FA Lidl Skills programme, offering 3 million coaching opportunities for young players, twinned with Lidl's support for the England team as official supermarket. The work features cheeky under-11s imparting their wisdom to England footballers Gary Cahill, Kyle Walker and Raheem Sterling to help them succeed in this summer's tournament. As well as a range of TV spots, the campaign also runs across cinema, radio, social, broadcast VOD, online video and large format DOOH in key city rail stations and mall locations, including Waterloo and London Bridge.