Switzerland Tourism - Swiss autumn, the season for our senses

Metzger Rottmann Bürge found a clever way to message how autumn visits to Switzerland are a feast for the senses - by recruiting Scottish comedian Jamie MacDonald, who is blind. 

Sound, touch, taste, and smell are all highlights of the new ad, as McDonald and his companion explore the Swiss countryside. MacDonald is quietly amusing throughout, and toward the end adds a joke about his lack of sight. “It’s impossible to take a bad photo in Switzerland—it’s a blind photographer’s dream,” he says.