H&M 'Pool Shark'
Framestore lent a helping hand with some invisible VFX touches to this cinematic H&M spot starring David Beckham, which was directed by Marc Forster.
Using craft, imagination and technology, Framestore brings extraordinary ideas to life in any space and on any screen.
Founded in 1986, the Oscar-winning creative studio is now a global company of over 2,500 people across seven locations. Its ethos is to create pixel-perfect images – seen in some of the most iconic advertising campaigns.
Framestore’s portfolio of work is underpinned by an industry-leading understanding of VFX and has resulted in a multitude of industry awards including a record number of Cannes Lions and many Gold British Arrows reflective of the creative studio’s position at the forefront of innovation.
