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YOUTH MODE Soundtracks Miu Miu's Debut Nuit Campaign

14/12/2021
Music and Sound
London, UK
94
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Directed by Mert Alas and Marcus Piggott, the film features Hollywood's rising stars

​Inspired by the language of evening dressing, a vocabulary of scintillation - sequin embroidery, crystal strass, the lusters of satin and velvet – the Miu Miu Nuit campaign is captured after dark. The images serve as both portraits of individual women and as document of the vista of the collective Miu Miu world.

​The stars of the campaign hold the future of Hollywood in their palms — the next generation of female talent. Ever Anderson, Ciara Bravo, and KiKi Layne all already have a number of impressive roles under their belt.
​ 
Directed by Mert Alas and Marcus Piggott, those campaign stars are poised in enclaves that speak of the night: a deserted bar, a draped antechamber, the illuminated entrance to a member’s club. Memory of celebrations just ended, or the promise of those about to commence - the clothes themselves reminders of parties too, embroidered and embellished, joyous and optimistic.

YOUTH MODE sourced and licensed the soundtrack (Liquid - Lit).

Brand
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Production
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Brand
Agency / Creative
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Music / Sound
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