Urovant Sciences and Thinx Inc. Help Americans with Overactive Bladders This Travel Season

Urovant Sciences, a wholly-owned subsidiary of Sumitovant Biopharma Ltd., announced the launch of Time To GoTM today, a multi-channel educational campaign in partnership with Thinx Inc., the leading period and incontinence underwear brand. This campaign highlights the impact of overactive bladder (OAB) and introduces options for managing symptoms of OAB, which may make those suffering from OAB feel more comfortable leaving their home this travel season. OAB patients are encouraged to discuss their symptoms with their doctor to determine their best treatment options to help manage the condition.

November is Bladder Health Awareness Month and it’s also the start of holiday and winter travel. But for approximately 33 million Americans who have symptoms of OAB, travel can be daunting. OAB causes sudden urges to urinate that are difficult to control and can result in leakage, as well as frequent urination – usually eight or more times a day. For many people with OAB, these symptoms can put a damper on the idea of going too far from home.

“Research shows that OAB can impact people’s willingness to travel, with patients reporting that it keeps them from going on longer trips," said Walt Johnston, executive vice president of Commercial at Urovant Sciences. “We are excited to team up with Thinx Inc. to provide people with OAB information and resources to help them start the conversation with their doctor about managing their OAB symptoms so they can consider their next adventure.”

In a study of over 200 patients with OAB, several patients report restricting their travel to short trips and about 76% try to learn where bathrooms are located so they can get to them quickly. Research also shows that many people with symptoms of OAB often delay seeking help from their doctors. This may be because they are too embarrassed to discuss their symptoms or mistakenly think it’s a normal part of aging.

“Speax by Thinx is designed to help people living with bladder leaks to feel confident, comfortable, and protected all-day long, lessening their worries about leaking,” said Meghan Davis, chief executive officer, Thinx, Inc. “We’re thrilled to partner with Urovant Sciences on the Time To Go campaign to get people talking about OAB to help reduce the stigma around the condition, and give people options to manage their OAB symptoms, including comfortable leak protection.”

To help people learn more about OAB and ways to manage symptoms, a free travel kit is available on TimeToGo.com. The kit provides information about overactive bladder, information about a prescription medicine for OAB in adults, GEMTESA (vibegron), the GEMTESA savings program, and a coupon for Speax by Thinx, Inc. Speax are absorbent, reusable underwear for bladder leaks that are designed to be a sustainable alternative to pantyliners.