UniLED, the technology solutions company for the digital out-of-home sector, has released its UK DOOH State of Play report for the third quarter of 2023.
The report offers an in-depth analysis of the digital-out-of-home (DOOH) advertising sector in the UK during the third quarter of 2023, based on insights from the campaigns independently verified through their UniLIVE platform.
Key findings from the report include :
* The average campaign delivery vs target was 137%
* 85% of all impacts were delivered on the right frame, at the booked time
* D12's take the lead in delivery accuracy
* Sunday's receive the highest percentage of added value.
Click here to download the full report and subscribe to receive future reports.