London-based music agency Soho Music was recently asked by Ogilvy to find the perfect piece to accompany their highly energetic and youthful film for NCS shot by promo director Hector Dockerill from Pulse Films.
After working directly with Ogilvy Soho Music found and licensed the track called Karu Karu by Atomic Drum Assembly through Ministry of Sound.
The track used is the debut single from ADA released in August last year. The group are two London based producers. Both self-taught as musicians who share a passion for dance and world music.
Their duo are currently finishing their much anticipated debut EP which will see the light this year.