senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

PlayStation Shows Us That Play Is Everywhere and in Everything

12/11/2024
570
Share
The joyful campaign was created with adam&eveDDB and directed by Frédéric Planchon

Sony Interactive Entertainment has debuted its latest spot devoted to the PlayStation brand and intends to show how fun life can be when we take play seriously.

The film takes you through an ordinary city as it transforms into play. From dustbins turning into basketball hoops and staircases converting into slides, PlayStation shows you that play is everywhere and in everything.

This new film spotlights the joy and elation one can experience when they welcome PlayStation and a world of play into their life.

This new spot for the PlayStation brand, the latest with creative agency, adam&eveDDB, is now live.

SIGN UP FOR OUR NEWSLETTER
Work from adam&eveDDB
Making It Click
Aviva
09/12/2024
0
0
IAMS Presents: Waylon
Mars
28/11/2024
0
0
The Last Verse
Disney+
27/11/2024
0
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0