Passion Paris, Old Spice and Wieden + Kennedy Spread Some Holiday Swagger

Staying true to their off-the-wall and nutty campaigns, Old Spice & Wieden+Kennedy have struck again with 'Holiday Swagger'. A final hunt for that last Christmas gift turns into an all-out brawl. What caused the scene? Old Spice’s favourite actor, Isaiah Mustafa, and his Old Spice Holiday Gift Set which everyone wants to snap up! 

Masterfully directed by Alexandre Nart, the 2D acrobatic ballet takes place in photo-composite sets produced in the Passion Paris studios. After the Squarespace campaign for Nate Robinson & Madison Square Garden, Alexandre Nart’s cheeky touch once again charms the USA .