Gustavo Sarkis Appointed as BBDO SF's Chief Creative Officer

BBDO announced today that Gustavo Sarkis will assume the role of chief creative officer of BBDO San Francisco, leading all creative work for clients such as WhatsApp, ServiceNow, Wells Fargo, and the MegaMex portfolio of brands. 

An innovative and global creative leader, Gustavo brings more than 20 years of experience to the position and most recently served as CCO for Conill/Saatchi&Saatchi across their Los Angeles, Dallas and Miami locations. 

Since relocating to the US from Brazil 11 years ago, Gustavo has also held leadership positions with top creative agencies such as TBWA/Chiat/Day, Crispin Porter + Bogusky, David&Goliath, and MullenLowe.

His arrival at BBDO San Francisco is somewhat of a homecoming. He spent nearly a decade working at Almap BBDO in Brazil alongside current BBDO North America CCO Luiz Sanches. During his tenure there, he helped the agency win Cannes “Agency of The Year” in both 2010 and 2011. Sanches adds, “Gustavo is a brilliant creative and talented leader. I’m so excited to have him back at BBDO writing the next chapter for San Francisco.” 

Over the course of his career, Gustavo's body of work has been notable for real breadth and depth as well as heart and humor. He has earned numerous awards at creative festivals including Cannes, The One Show, The Clios, D&AD, and the London International Awards for a wide array of clients including Toyota, Volkswagen, Kia, Acura, Gatorade, Pepsi and Adidas. He's also no stranger to new business and just recently won Burger King’s multicultural account. 

“Gustavo is perfect casting for BBDO San Francisco,” says BBDO San Francisco’s CEO Kelly Johnson. “We sit at the epicenter of cultural disruption, product innovation, and technological transformation, and he is a proven change agent. His diverse and multicultural perspectives are key in helping brands establish deeper connections with their communities and culture.”