Grey and Jägermeister Promotes New Electronic Music Creators for Musikplatz

Musikplatz, a global platform created in 2018 and supported by Jägermeister to promote new electronic music creators, organised a showcase that will take place in Berlin next December. The aim of the event is to expand the opportunities for creators to spread their work and talent.

To promote the showcase, Grey Mexico and the Brazilian production house Untitled, launched this webfilm shot in Berlin and directed by the duo Jungle that features the music of Mexican artists Von Krup and Mijo and a text written by Humberto Polar, Grey Mexico's CCO.

“All the participants in this project, including Alex Rojas -the client- are musicians. Then, it was very easy to agree on what a musician expects and dreams at the first moment of every music piece and how our creative process is”, said Polar.