Soccer balls, a flak jacket, zombies, dragons and a stuffed ferret – need you say more to get the attention of a millennial gamer?
FCB West’s new campaign for EA Access is a perfect fit for gamers that are weary of advertising. Featuring comedians Kenny and Keith Lucas, the spot delivers the message of unlimited play of EA’s best titles like FIFA 16 and Battlefield for only $4.99 a month in a fun and entertaining way.