Beekeepers and Steel Workers Highlight the Destructive Power of Fire in Startling Spots

Human negligence is the main cause for wildfires in Greece, a fact highlighted in this new four spot campaign from The Newtons Laboratory Athens for the Ministry for Climate Crisis and Civil Protection.

The stylish and impactful campaign directed by Gregoris Rentis through Topcut Modiano urges people to not underestimate the power of fire, especially during the firefighting season.

Fire Protection - Steel Worker.mp4 from Topcut-Modiano on Vimeo.

Fire Protection - Beekeeper.mp4 from Topcut-Modiano on Vimeo.

Fire Protection - Farmer from Topcut-Modiano on Vimeo.

Fire Protection - Barbeque.mp4 from Topcut-Modiano on Vimeo.