senckađ
Group745
Group745
Group745
EDITION
GLOBAL
UK
USA
AUNZ
CANADA
GERMANY
FRANCE
IRELAND
EUROPE
ASIA
MEA
LATAM
Palau Legacy Project - Palau Pledge
29/08/2018
Advertising Agency
Sydney, Australia
0
Share
Agency / Creative
Production
Editorial
Music / Sound
Animation
PR
To curb ecological damage caused by booming tourist numbers - a global problem - a bold, permanent entry visa process was created for Pacific nation, Palau. Visitors have a pledge stamped in their passports, which they must sign before an officer. This agreement – dedicated to Palau’s children – is a formal promise to act in an environmentally responsible way. A redesigned tourism experience includes: passport insert; inflight film shown on all inbound flights; education for citizens; business accreditation; website; signage; penalties. Palau is the first country to incorporate environmental practices into its immigration laws.
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
Language:
English
v10.0.0