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SIG - 3919
01/10/2020
Advertising Agency
Paris, France
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This campaign was made to promote 3919, the French national helpline for victims or witnesses of domestic violence. This number has existed since 1991, but only 11% of French people knew about it in 2019 –the most lethal year in terms of feminicides since the 90’s. To make 3919 known quickly and for good, we created a national day on the 3rd of September 2019. In French we write this date 3/9/19 like 3919. On 3/9/19, the whole country united to raise awareness about 3919 and domestic violence.

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